From Fordyce Country Boy to Magnolia Community Builder
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| W. Derrell Rogers |
If you’ve lived in Magnolia for very long, you’ve certainly seen him around town… or at least seen the ubiquitous WDR signs. Today, you’ll hear the story behind those initials.
W. Derrell Rogers went from a country boy growing up near Fordyce — without electricity, television, or even a telephone — to a Southern State College graduate who found himself down to eating ten-cent cans of Campbell’s soup while working hard to build a business and a life in Magnolia.
But Derrell Rogers didn’t just build a business — he helped build a community.
He served three terms as a Magnolia alderman, was president of United Way, and served on the Chamber of Commerce board. Along with nine other Magnolia leaders, he helped form the Magnolia Economic Development Corporation. He and Bob Jones negotiated the purchase of land that is now Harvey Couch Business Park, and Derrell served as MEDC president for its first three years.
He was also very active in the Arkansas Real Estate Association, an organization of nearly 8,000 members, serving as chairman of numerous committees and as president in 1989. His leadership was recognized when Governor Frank White appointed him to the Arkansas Real Estate Commission.
While serving on the Columbia County Library Board, Derrell played an instrumental role in the sale of the old library building, the purchase of the former church building, and working with the architect to convert it into the library our community enjoys today. And for those who remember the Magnolia Follies of the 1970s — yes, Derrell was involved there too.
Throughout his life, Derrell has taken pride not only in his work, but in showing up — serving, participating, and giving his best wherever he committed his time. He believes meaningful work should be something a person enjoys, often saying that when you do what you love, it never truly feels like work.
In today’s podcast, we’ll hear WDR’s simple philosophy, how he met his wife, and the paradigm shift he’s noticed in downtown businesses over the years.
And now, here’s my conversation with W. Derrell Rogers!
